Reviewer:Meatpies
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September 27, 2008 Subject:
How old is that kid?
There's something really wrong here... she lights probably 9-10 candles, yet all the kids at the party look to be about 4-5 years old. I guess the message
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should be "Use Pillsbury if you're baking a cake for your own 'Special' child." Yeah, I'm probably going to go to hell for that one, but the continuity director should have caught this!
Reviewer:Robin_1990
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February 16, 2008 Subject:
Fun Commercial
I love Cake! This commercial makes the product quite appealing, and makes me hungry!
Reviewer:T. L. Rowe
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May 26, 2006 Subject:
Good selling points, even for the era
As someone who was a homemaker in the early 60s, I must disagree with the previous reviewer who implied this ad was trying to overcome the stigma of using
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mixes during that era. There was no stigma!I cooked most things from scratch and still do, but often used mixes, as did my friends. When there was a mix that tasted good, we used it. As for the ad, think about the concept: You watch your Mom mix up a cake. (And, cake mix cakes really ARE easy to mix up!) She bakes it then frosts it just for you and your friends. They know it was your Mom who did it and they love it! Wouldn't you think of that as fun? I did and still do. I think this ad does a good job of showing that even busy working women (and there have been lots of those since the 1940s)can bake some fun. The message of this ad would be successful now, with updated material.
Reviewer:AliceTeeple
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February 22, 2004 Subject:
dave brubeck likes pillsbury too
Hey there, cool cats and kittens, try this jazzy new fake cake. In this box is nothing but PARTY! Yes! PARTY! Great shots of greedy children devouring
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the cake, and gratuitous closeup shots of moist morsels being split. Frosting-a-go-go!
Reviewer:Spuzz
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February 19, 2004 Subject:
Stop looking at me!
An out of the ordinary commercial for Pilsbury where we find out fun is a child watching you make a party from a (cake) package. I guess they've never
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seen my Mom bake then. The commercial utilizes some very nice angles and hep music to get it's point across to good results.
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